First project financed through hubii film!
You’ve probably heard about the biggest film event of the year, the 71st annual Cannes Film Festival! The festival is from 8th – 19th of May. For more information about the festival check out our ‘Cannes Film Festival 2018!’ post.
There are a lot of topics to talk about! In this article we’re going to talk about Blockchain film financing platform ‘hubii film’ that was kicked-off in Cannes.
Hubii started as an aggregator of local news. They are working with hundreds of media outlets and large distributors such as phone manufacturers and telecom companies. Together with them hubii serves 50 million customers every day.
In 2017 Hubii decided to expend its existing business with blockchain technology. It started as a project to make content distribution faster, more transparent and more relevant. It evolved into the vision of an ecosystem of blockchain based tools around all forms of content and spanning the full product cycle: funding, creation, sharing, verifying, monetizing and managing.
Hubii film provides film projects with a blockchain based decentralized marketplace focused on changing two key processes for film makers: Access to new funding sources and promotion support during the fundraising phase.
The first project that will raise funds through the platform is the documentary Bitcoin Goldrush (Iceland). It’s a documentary on how a bitcoin industry has developed after the financial crisis in the country famed for its low crime rate and geothermal-powered electricity system. The documentary will be produced by Hlín Jóhannesdóttir (Land Ho, The Swan) and directed by Rob Alexander (Gary Numan: Android in La La Land).
Everybody is really excited about the funding. Producer Hlin Jóhannesdóttir said: “It is exciting to have the opportunity to raise through crypto-currency funding sources. We look forward to the transparency the blockchain ecosystem provides and the value adding opportunities we get through the film’s unique coin.”
Hubii film brings together the team at hubii, Tony Henderson – a Microsoft and BBC media technology veteran – as well as several film execs, including Ian Davies, who have been involved in more than 60 feature films.
CEO of Hubii Jacobo Toll-Messia said: “The hubii film launch is yet another step towards our goal of creating a fully decentralized content marketplace. We are building the full set of tools needed to facilitate this vision and it is great that our first blockchain funded content project actually covers blockchain as a topic.”,
The new approach to film funding allows the creation of tokens for specific productions as well as a secondary market for trading and holding those and other tokens and cryptocurrencies. It offers a secure, easy to use ecosystem which includes a wallet, a distributed exchange and the ability to accept and manage FIAT currency alongside leading cryptocurrencies.
To find out more about Hubii, check out the video below!!
